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The background image on your site is just excellent. I had a bit of fun trying to figure out where it was taken. I noticed the UK style cab first, then the "Superdry" company name with "*gent Street", and then finally the pub, "Leicester Arms" (Note to self: next time, try notice the pub first :-).

I gave the goog: "Superdry on Agent st., Leicester, UK" and it gave me:

  Did you mean: Superdry on Regent st., Leicester, UK
Smells like victory! Anyhow, on to more important things...

Though I'm sure you want to clearly display your green "q" icon, on initial page load it's on a line all by itself on the bottom. At first, in this world of single-page sites, it's not immediately obvious there's worthwhile text (marketing copy) below-the-fold. I would change two things:

1.) Put the "q" icon to the left of the "Great Friends Say Great Things" text, so both the text and the icon are visible.

2.) Make the "q" icon a clickable link to your itunes page.

The above are just ideas, hopefully someone with more experience on site/conversion design could validate whether they're good ideas.



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