Restricting account sharing or jacking up prices would be a bad move of tremendous proportions, especially considering the number of competitors Netflix has and the rate at which Netflix is dropping distribution contracts.
I'm not particularly attached to Netflix itself and would be pretty easily driven away to Amazon Instant Video or Hulu Plus if Netflix stopped letting me share my account or kicked up the price.
I'd say they have to know it's a bad move, but then again, Qwikster happened.
We don't have Hulu or Amazon Instant over here, so I'd be happy if they jacked up the prices, if that meant more updated content. It currently costs about the same as a small lunch (R$16,90), 3-4x less than a basic cable subscription.
Bill me R$29,99 and give me the latest season of HIMYM and Mad Men, please!
I'm not particularly attached to Netflix itself and would be pretty easily driven away to Amazon Instant Video or Hulu Plus if Netflix stopped letting me share my account or kicked up the price.
I'd say they have to know it's a bad move, but then again, Qwikster happened.