Add to this Berners-Lee's rejection[1] from HyperText 1991 for his paper proposing the Web because it was a) too simple and [2], b) not really a very good Hypertext system [3].

[1] It was actually relegated to a poster. [2] http://www.w3.org/2007/04dc-rdu/w3c-stripes.html#(7) [3] http://eprints.soton.ac.uk/258701/1/youveGotHypertext11b.pdf