The aftermarket for these things means that the cost winds up being split between multiple parties in a lot of cases.
Anecdotally, most parents within my circle bought their Snoo used and sold it after use. I bought an unopened snoo from facebook marketplace for $X and sold it after 6 months for $X-200.
I was a little annoyed that Happiest Baby is meddling with the resale value (because I was expecting to be able to sell it on after a few months of use)
IMO even though the product is overpriced, I'd have happily paid 5k for the extra sleep I believe it gave me.
It would be an interesting case study on pricing and transaction costs to look at how much the resale value changes.
Does it go down by the $100 people will have to pay in subscriptions? will it go down by more than that because people dont want to bother with the subscription as an extra cost?
Anecdotally, most parents within my circle bought their Snoo used and sold it after use. I bought an unopened snoo from facebook marketplace for $X and sold it after 6 months for $X-200.
I was a little annoyed that Happiest Baby is meddling with the resale value (because I was expecting to be able to sell it on after a few months of use)
IMO even though the product is overpriced, I'd have happily paid 5k for the extra sleep I believe it gave me.