Interesting, I can't see myself using it but I could see higher profile people (celebrities etc) using it. Though what advantages does it have over something like http://su.pr/?
Also the logo in the toolbar is sticking out like a sore thumb, should be much smaller.
Thanks for the feedback!
I see two major advantages, first is the vanity URL second is the stamp which basically suppose to elevate your social networks exposure.
Also the logo in the toolbar is sticking out like a sore thumb, should be much smaller.