In addition to (or instead of) a 20% discount, a referral system might be interesting to you. 'Refer a friend and you each get one month free', or something to that effect.
Paid ads are pretty expensive in everything financial services because churns are low and thus LTVs are so high. So, if you want to grow this, paid ads will be tricky to make work. Never mind that you should stay organic as long as you can.
Serious investors seem to make a habit of knowing other serious investors. Often, in large quantities. There might be something interesting to explore there.
Paid ads are pretty expensive in everything financial services because churns are low and thus LTVs are so high. So, if you want to grow this, paid ads will be tricky to make work. Never mind that you should stay organic as long as you can.
Serious investors seem to make a habit of knowing other serious investors. Often, in large quantities. There might be something interesting to explore there.